| Special offer to exhibitors at the London Vet Show 2012 |
As an exhibitor at the London Vet Show 2012 you are well aware of how essential it is to maximise your investment and optimise exposure of your company’s products and services.
With so many exhibitors taking part it is important to ensure that your profile at the show attracts the right clientele to your stand
Most visitors decide which stands to visit well in advance of arriving at the show so you must make sure that your stand is on their “must visit” list.
We are currently offering the latest edition of the 2012 Veterinary Practices Directory at a Special Discounted rate to all companies exhibiting at the London Vet Show in November 2012
| With the aid of the Electronic Veterinary Practices Directory you can conduct a full telephone, email and direct mail marketing campaign targeted specifically at Veterinary Practices in the UK |

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Contact the decision makers who are normally difficult to get hold of in advance and arrange to meet them face to face at your stand. This will give you the perfect opportunity to raise your profile and promote your products and services |

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Keep potential clients informed of who you are and build awareness of your company’s products and services to maximize orders |

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Send your prospective clients literature and essential material and offer incentives which will most benefit their business |

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Make your clients feel special. A personal invitation can go a long way and can give extra incentive for customers to come to your stand |

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Encourage your sales force to mention your presence at the show with email shots and direct mailings to include your stand number, the show dates and venue, and the sales contact for your company |

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Use the Veterinary Practices Directory long after the show to promote your products and services to existing clients as well as those who were not able to attend |
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